Biography
Growing up in the Jewellery Industry, Lee Rock was fortunate to have worked and studied in numerous facets of the Jewellery Industry, as a Gemmologist (FCGmA), a Certified Diamond Grader (CDG-HRD) and a Registered Master Valuer (RMV), she has opened and managed a number of high end retail jewellery stores, wrote comprehensive jewellery training programs and facilitated the MasterValuer™ workshops at the Canadian Jewellers Association. Lee owns and operates an on-site Jewellery Appraisal Business, performing jewellery appraisals for Retail Jewellery Stores, Insurance Companies and Legal Firms. Lee is a Professor at George Brown College where she teaches the Diamond Grading, Jewellery Appraisal and the internationally recognized Registered Master Valuer Program.
Academic Credentials
George Brown College, Adult Teaching Program 2010
Registered Master Valuer, California Institute of Jewelry Training 2007
Certified Appraisal Professional, The Canadian Jewellers Association 2007
Friedman Professional Jewellery Selling Systems Certified 2007, Burlington, Ontario
Certified Diamond Grader, HRD (High Diamond Council) 2003
Dale Carnegie – Management Certification, Guelph, Ontario 2006
Fellow (FCGmA), The Canadian Gemmological Association 1998
Areas of Expertise
Research and writing Jewellery manuals
Jewellery Design
Jewellery Appraising
Diamond Grading
Retail Jewellery Store Consulting
Staff recruitment and Training
Operations Manager with Jewellery Chains stores
MasterValuer Program Facilitator
Career Highlights
2018: Guest at the DeBeers 10th Anniversary Victor Diamond Mine, Attawapiskat, Ontario
2011 – Present: Professor, Diamond Grading, Jewellery Appraisal, MasterValuer™, George Brown College
2009: Developed the MasterValuer™ Residency Program for the Canadian Gemmological Association
2008 – 2011: Instructor for the MasterValuer™ Program, CJA
2002 – 2006: Manager, Jewellery Appraiser - Knar Jewellery, Company Representative at the “Hearts on Fire” University, Las Vegas
1993 – 1999: Manager, Jewellery Appraiser , Adi Fine Jewellers, 24 Locations
1999 – Present: Owner Gem Certified Jewellery Appraisals
Other Activities
Jewellery Photography
Custom Designing Jewellery
Jewellery Appraising
Representative for Community Charity events
Halton Industry Educational Council (Women as Career Coaches)
Appleby College
Kid’s Fest
Children’s Aid Foundation
Charity of Hope
Guest Speaker at the Oakville Trafalgar High School Promoting Gemmology as a Career
Awards
Awarded the 2006 Readers Choice Award “#1 Jewellery Retailer of the Year”
